Strategic, innovative brand identity design for growth-minded businesses.

A female barista is holding a white takeaway coffee cup with the Kazan logo stamped on it, and is wearing a blue, Kazan-branded apron.
Specht woodpecker icon in timber, applied on a green Slayer espresso machine.

Building distinctive, future-focused brands through thoughtful design and clear creative direction.


Timely & Reliable.

Our design process is built on precision and dependability. With consistently prompt turnarounds and a steadfast commitment to deadlines, we ensure your project moves forward - seamlessly and without delay.


Collaborative & Clear Communication.

We know that successful design starts with great communication. You’ll find us responsive, engaged, and easy to work with - keeping you in the loop at every stage. We’re here to listen, guide, and make the process feel smooth and stress-free.


A Focused Approach for Uncompromising Quality.

We intentionally take on a select number of clients at a time to ensure each project receives our full attention. This focused approach means no rushing, resulting in distinctive designs of impeccable quality.

OUR VALUES


STRATEGIC FOCUS

Every project begins with an in-depth strategy workshop where we collaborate with you to define your brand's core: target market, value proposition, competitors, vision, and goals.

Every design decision is backed by in-depth research, ensuring your brand launches from a position of clarity, confidence, and competitive strength.

GROWTH-MINDED

With a growth-focused mindset, we design not just for where your business is now, but where it’s going. By anticipating future needs and aligning with your long-term goals, we create visual solutions that support you and scale with your business.

INNOVATIVE

With a keen eye on current trends and cultural shifts, we create distinctive designs that reflect your business’s unique personality, audience, and goals.

Every icon, illustration, logo, and graphic is designed with care and intention. We combine creative flair with strategic insight to deliver branding that feels personal, polished, and deeply aligned with your vision.

Specht, Melbourne

Branding | Graphic Design

"To say our experience with Jess was truly special is an understatement.

Our brand is very unique, so our branding had to match. Jess understood our needs so incredibly well and just nailed our vision! She is a very talented graphic designer and I would highly recommend her to anyone looking to rebrand! Thanks Jess!”

Daniel Schonknecht, Specht Owner

A brass Specht logo on a teel Slayer espresso machine.
A brass Specht logo icon on the back of a teel Slayer espresso machine.

Our Branding Process

Strategy Workshop

We start with a collaborative session where we work through your business in detail, understanding your vision for the future and discussing key strategies for the brand design.

Following the session, we'll present moodboards to narrow down the focus, style and direction for the project.

01

Concept Designs

Once the creative direction is clarified, we explore dozens of ideas before presenting you with the strongest two to three concepts.

We discuss theses initial concepts with you, and one is chosen to develop further.

02

Design Development

The chosen concept is refined through three revisions (further revisions can be arranged).

During the development phase we build-out the primary logo into a branding suite. This includes logo variations and icons, brand patterns, assets, and any other design-specific needs you might have.

03

Design Delivery

Files are delivered via Google Drive in .ai, .png, and .pdf formats (along with any other file type you might require).

You will be provided with support documentation to guide you in implementing your new branding successfully, with ease.

04

A rectangular cardboard takeaway book printed with the Baci's Coffee branding and pattern, sitting on wooden table.

Branding Inclusions

  • We start each brand design with a 3 hour strategy session where we work through your:

    • Target market

    • Value proposition

    • Vision and goals

    • Competitors

    • Positioning statement

  • A primary logo is designed, along with alternative versions that ensures your branding can be applied successfully in any environment.

  • A selection of thoughtfully chosen colours, that support your strategic goals, will be detailed.

  • Brand fonts are chosen that specifically tie in with your new logos, while ensuring functionality of day to day application.

  • Supporting illustrations, icons, patterns, etc. are created to round out your branding suite, ensuring consistency across all of your branding applications.

  • A strategic document is provided that outlines how to apply your new branding successfully and consistently.

Transform your business with branding built on tailored strategy and design that inspires.

To say our experience was truly special is an understatement.

The end result was extremely satisfying.

Meticulous attention to detail.

To say our experience was truly special is an understatement. ❝ The end result was extremely satisfying. ❝ Meticulous attention to detail. ❝

Kazan, Central Asian Kitchen

Branding | Signage | Menu Design

Profile photo of Hannah and Yaqoob Kazan, owners of Kazan Central Asian Kitchen

"We have been blown away with our new branding!"

We had no idea what we wanted for a logo, but Jess managed to find treasure in our ramblings, and created something very unique and perfect for us. 

Incredibly helpful with advice about branding, our menus, signage and social media, they go above and beyond for their clients! I would recommend Cultivate Creative to anyone who needs design work done for their business.”

Hannah and Yaqoob, Kazan Owners

ReWoven, Sydney

Branding | Website Design & Development

Profile photo of Fiona Briers, founder of ReWoven.

"…the end result was extremely satisfying"

"Jess gave terrific support throughout the whole branding process. She listened and responded to feedback in every stage so that the end result was extremely satisfying; spot on to what represents our new business.

I can highly recommend Cultivate Creative!”

Fiona Briers, ReWoven Founder

Baci’s Coffee, Melbourne

Branding | Social Media

Profile photo of Alexandra Teeuwsen, ownder of Baci's Coffee.

"The communication throughout the process was fabulous… with meticulous attention to detail."

Working with Cultivate Creative was an absolute pleasure from start to finish. They went above and beyond to truly understand our vision and values, turning them into a stunning branding package that we are incredibly proud of.

If you’re looking for a creative partner who genuinely cares about your project and delivers exceptional results, we couldn’t recommend Cultivate Creative more highly!

Alexandra Teeuwsen, Baci’s Coffee Owner

A pile of ohGiGi toothpaste refill sachets, featuring the flavour-free label.

Let’s Work Together

Whether you have an existing business that has outgrown it’s branding, or are building from the ground up, we’d love to hear about your business goals. Please fill out the form and we will be in touch shortly!

A white Specht coffee grinder featuring a gold Specht badge.